Post by account_disabled on Jan 2, 2024 6:14:08 GMT
Although they are less searched on a monthly basis they are easier to rank for and most importantly they will bring the right kind of traffic to your site. You know they are looking for more information about professional cleaning services or are even ready to book a cleaner on the spot. Advantages of using keywords with low search volume Low competition Lets start with the obvious some. Many of your competitors wont try or know what to do with low search volume keywords meaning the market wont be as saturated. Low competition This lack of competition means that when someone types in this query remember low search volume doesnt mean no search volume people still search for this type of search you should have no problem achieving successful ranking positions as long as your pages are well optimized useful to the reader and answering his questions. Less search volume more chance to optimize intent Target optimization also known as user or search intent optimization aims to tailor website content to meet searchers wants and needs.
It ensures that the searcher will find valuable and useful information on your page that meets their search needs. Longtail keywords with low search volume are often phot editor more descriptive. They give a better idea of the intent. Therefore you can create content that will be more valuable to your target audience by determining which of these intents are most relevant to your keyword searchers. Basically by creating pages for longtail and lowvolume search keywords youll be able to optimize for intent as well. They are more specific in nature and will give you a better u for than short and large keywords. Taking advantage of new trends One reason for low keyword volume could be that the topic or trend is still brand new. Get in quick make your mark and keep updating these pages with the fluid nature of the trend as they rank. Hopping on emerging trends Short strings of specific keywords with low search volume can indicate the latest thinking new customer needs and new pain points in your industry.
For example the term bitcoin. If you had done research on this keyword in early you probably would have written it off it wasnt until that it experienced a boom in popularity and searches. Bitcoin search trends Forward direction You and your competitors have a share of your industrys voice. How much is up to you. When you rank for many terms both high and low search volume keywords in a niche industry you start to look like an expert in the field. For example if your pages rank high for keywords like how often should you clean your carpets regular oven cleaning rental cleaning and more people will see you as the goto resource for professional cleaning. What to do with low volume search keywords Product descriptions If you have an ecommerce website product descriptions are the perfect place for longtail lowvolume keywords. If you can offer the user exactly the product they are looking for instead of going through all the offers the likelihood of a purchase will increase. This is beneficial not only for you but also for the customer because he knows exactly what he is buying. Frequently asked questions pages Cornerstone content like FAQ pages are the perfect lowvolume keyword hub.
It ensures that the searcher will find valuable and useful information on your page that meets their search needs. Longtail keywords with low search volume are often phot editor more descriptive. They give a better idea of the intent. Therefore you can create content that will be more valuable to your target audience by determining which of these intents are most relevant to your keyword searchers. Basically by creating pages for longtail and lowvolume search keywords youll be able to optimize for intent as well. They are more specific in nature and will give you a better u for than short and large keywords. Taking advantage of new trends One reason for low keyword volume could be that the topic or trend is still brand new. Get in quick make your mark and keep updating these pages with the fluid nature of the trend as they rank. Hopping on emerging trends Short strings of specific keywords with low search volume can indicate the latest thinking new customer needs and new pain points in your industry.
For example the term bitcoin. If you had done research on this keyword in early you probably would have written it off it wasnt until that it experienced a boom in popularity and searches. Bitcoin search trends Forward direction You and your competitors have a share of your industrys voice. How much is up to you. When you rank for many terms both high and low search volume keywords in a niche industry you start to look like an expert in the field. For example if your pages rank high for keywords like how often should you clean your carpets regular oven cleaning rental cleaning and more people will see you as the goto resource for professional cleaning. What to do with low volume search keywords Product descriptions If you have an ecommerce website product descriptions are the perfect place for longtail lowvolume keywords. If you can offer the user exactly the product they are looking for instead of going through all the offers the likelihood of a purchase will increase. This is beneficial not only for you but also for the customer because he knows exactly what he is buying. Frequently asked questions pages Cornerstone content like FAQ pages are the perfect lowvolume keyword hub.